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Medical device industry new four difficulties together Death has drawn
 
Author:中国铭铉 企划部  Release Time:2017-4-25 9:35:23  Number Browse:455
 
Medical network - on April 25, reform the mainlanders, compared with before 2016 is a hurricane coming, YaoXie industry thoroughly began to ebb tide! A machinery enterprises to sustainable development, the four elements are short of one cannot, varieties, personnel, mode, profit. Now, the four elements compared with the past, facing the predicament of how again? 
 
Varieties of didn't 
 
Registration fee high blocking a batch: this thing is still spreading, three types of medical device registration fees, from thousands of pieces of up to tens of thousands of 300000; Class ii medical device originally low registration fee for the first time, up to now 890 thousand; Originally just a few thousand dollars to registration fees, up to now tens of thousands of; If a species is not good, it didn't bother to go to register again. 
 
Process check out a batch of: CFDA last June to start medical instrument clinical trial verification transactions, to end of October of the same year, the authenticity problem will not be registered. This year the work efforts will only increase, not decrease. 
 
Tender play dead a group: a tender is a key link in the process of the current high value material to enter the market, in the past two years, the tender is brought a lot of machinery companies are a nightmare: everywhere in price! Finally sold into court, hospital six months a year collection and not harm the capital chain tension, fracture. Is bad, a lot of material varieties, have been kicked out of the bidding directory, the loss of public hospital in the largest market. 
 
Consumption accounted for killing a batch: over the years by the tender after rolling, medicare started strong, superior. Health care of fee a recruit is to reduce the consumption of, medical reform pilot cities will fall below 20% in 2017. Guangdong province, even more so! Required by 2018 to 18% less than, 2020 down to 15%. Hospital to buy less and less, someone is doomed to exit. 
 
Eat a batch of mergers and acquisitions: machinery enterprise merger, acquisition and reorganization, in recent years some machinery enterprise through merger and acquisition also realized the rapid growth of the profit! But for the acquired machinery enterprise, focus on the development of nature is advantage varieties, large amounts of advantage varieties must be cutting back. In this way, and a number of varieties. 
 
On behalf of the run 
 
Varieties had no representatives run: what are you saying, all have no, who are familiar with the channel, relationship, what is the use? Have to find a new club. Terminal resources is king, variety. I can't stay here own leave ye; I can't stay everywhere ye make soho. 
 
Records after representatives run: later YaoXie representatives to records, and can't sell drugs, can only do academic, medical apparatus and instruments believe it could happen to me. But a lot of people not medicine background, he is not in conformity with the conditions. The policy should fend off part of representative. 
 
Mode changed medicine generation run: two votes under the new marketing model transformation and upgrading, make some representative is very uncomfortable, not can only be eliminated. Even officials in two votes conference "to make YaoXie representative disappear", let everybody panic. Especially some affiliated natural person, the possibility of disappear. And they disappeared, a big pack mode will directly affect the operation of drug firms to survive. 
 
The pattern has changed 
 
Finished floor patterns: the past is the mainstream of marketing model, basic it is through external affiliates, ticket company complete marketing, cost, cycle, but the "two votes to add + + camp gold 3 period", under the new environment thoroughly finished floor price mode, high open return mode. , which is associated with increased taxes to split, a large amount of commission to honour, a large number of the bill how legal compliance? Many drug companies can't handle really, may be eliminated. 
 
Anti-corruption pressurized kims mode clogged: on the one hand, on behalf of, to grasp the doctor, light has seen an administrative penalty kick, or sentenced to jail, a year only have been released the dean, director of lok ma hundreds of case, shock and fear. The doctor in the future the sun have needle also sharply increase income, kims mode will not die, but be sure. 
 
Health care model: for hospital, before is can't save money, save money for the second year of funding is less, save the money also cannot; Is through the health insurance fee, after will be a lot of money, the money saved can points out not illegal. Is used to prescribe medicine, with the more consumable profit is higher; And then press macro-reforms, medical consumables, the more profit is lower; Over-prescribing drugs examination hospital paying; Which the doctor check will go more prescriptions. 
 
Especially in 2017, has been under dead command: released 320 press macro-reforms directory; In the 200 health reform pilot cities, macro-reforms reaching 100! 
 
Xing: academic mode in the macro-reforms mode, marketing mode of clinical pathway, and kims marketing loss of soil, the doctor in the past academic marketing, clinical path becomes a trend. Won't do, is to be behind The Times, and to be squeezed, even eliminated. 
 
Small profits 
 
Costs rising space narrow: increase in the price of raw materials and artificial cost, office cost, logistics transportation price rising, environmental costs rise, as if did not see what is the price. Oh, wrong, and consumables reagent price is falling! 
 
Administrative leading margins due to the damaged: tender, health care, etc., are. As machinery enterprises, the market and profits must have a balance. Occupy the market not only profits, have to die; Only nothing profit margins have no market, also have to die. During the period of the policy change, die machinery enterprise will not less, but more. 
 
Death has drawn, die shoulder what is the future! 
 
You see, the variety is do not have a few left, adjustment and didn't do well, the product profit space a drop down again, your representative also ran a lot, machinery companies can not sad? 
 
Is bad for your house, to his home is a rare opportunity! There are two words is must understand: 
 
The first sentence: machinery enterprise quantity is really too much, let a big bigger, stronger and stronger, the weak small all closed, estimation is also in line with the industrial policies, but no one dare say it publicly, afraid of being scolded, afraid of stand convicted a hindering the development of the industry. 
 
The second sentence: these past years, drug companies falsely making out tickets, tickets scalping, and tax evasion, tax evasion has many, has recently been revealed YaoXie enterprise oneself 12 billion shocked circle inside and outside, the root of all this is to make up for the doctor against the fee "scandal" without a ticket. This, is also no one openly speak, afraid of being a traitor "industry". Health reform over the past two years, can be said to be very wise reform, change cure, medicine dynamics are very big. Machinery companies have enjoyed the so many years in the past, now it's time to wash your hands, pay his debts. 
 
In the process of the specification, there must be countless machinery companies fall and death. But reform will eventually enter the stationary phase, at that time is the great opportunity of drug companies to obtain long-term profit. Only opportunity tends to the day after tomorrow, but a lot of people would not make it tomorrow night. 
 
The more low water period, the test of the viability of the drug companies. Dead carry it for you, let the weak died, aimed at left, went into the king. 
 
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